Growth & Marketing
Operations

I design and build measurable acquisition systems that connect marketing, product, analytics, and CRM.

View Case Studies

Featured Work

Retail Funnel Optimization

Unified Acquisition & Attribution Platform

Built a scalable acquisition platform for a growing multi-partner lending network.

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Multi-Brand Lead Identity

Multi-Brand Lead Identity System

Eliminated cross-brand CRM contamination through identity normalization.

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Web Infrastructure Pipeline

Retail Partner Funnel

Unified 71 retail locations into a single attributed acquisition experience.

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Unified Acquisition Platform
+63%Conversion Rate
+128%Engagement Boost
51%Qualified Leads
  • ▪ Eliminated data contamination
  • ▪ Unified lead identity across brands
  • ▪ Improved attribution consistency
  • ▪ 71 → 1 form system architecture
  • ▪ Full partner-level attribution
  • ▪ Scalable location onboarding

HOW I WORK

Hi, I'm Chris.

I work across marketing operations, CRM systems, and web development, building structured acquisition systems from fragmented workflows.

I focus on connecting automation, analytics, and product thinking to make growth measurable and operationally reliable.

Business Problem
↓
Research & Constraints
↓
System Design (UX + Funnel)
↓
Implementation (Front-end + Integrations)
↓
Optimization

What I work with

▪Growth Systems & Acquisition Architecture
▪CRM & Data Infrastructure
▪Marketing Automation & Lifecycle Workflows
▪Attribution & Funnel Analytics
▪UX
▪Web Applications

Currently open to collaboration and growth-focused projects. Let's build something measurable.

Get in touch ↗